Herb Kelleher | Southwest
- 4 days ago
- 1 min read
Southwest was built on fun and heart, and that is exactly what feels at risk right now.
Years ago at Love Field, Herb Kelleher told me he preferred to talk about followership, not leadership. His logic was simple: put employees first, hire for attitude, then relentlessly fuel their optimism and creativity. The jokes, raps, and hospitality were not perks, they were strategy.
In a moment when policies are tightening and cultures feel strained, Herb’s question matters: are you truly liberating your people to delight customers?
If this resonates, especially given what is happening at Southwest today, it is worth revisiting Herb in his own words.
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